Plain-language marketing plans for one-person trades

Plans

What it costs, and how to tell if it is worth it for you

The entry plan costs $1,999 a month with no commitment, or $1,499 a month on a yearly bill, before GST/HST. Run the break-even sum below before you spend anything.

Written by Ali Sedighi, MBALast updated:

Our plans are the same plans offered across the Trades.Agency family. They start at $1,999 per month on a month-to-month basis, or $1,499 per month on annual billing. For many one-person businesses that is a serious amount of money, so this page shows you how to check whether it makes sense before you talk to anyone.

  • Growth

    $1,999 /month

    $1,499/month billed annually

    Core digital marketing for an established trades business.

  • Elite

    $3,999 /month

    $2,999/month billed annually

    Broader multi-channel marketing, plus 50% off Trades.Agency website design packages.

  • Enterprise

    $7,999 /month

    $5,999/month billed annually

    A dedicated marketing team, priority support, and a free website design and build (any package).

Free consultation · no lock-in. Free 30-minute initial consultation for eligible trades businesses, separate from paid plans. Month-to-month, no long-term contract; cancel with 30 days' notice; discounts for annual commitments.

Prices in Canadian dollars. Sales tax is added based on the client's province (as of October 2026, CRA rates): 5% GST in Alberta, BC, Manitoba, Saskatchewan, Yukon, NWT and Nunavut; 13% HST in Ontario; 14% HST in Nova Scotia; 15% HST in New Brunswick, Newfoundland and Labrador and PEI; 5% GST plus 9.975% QST in Quebec. Provincial sales tax (BC, Manitoba, Saskatchewan) only where it applies to the service. See full pricing on trades.agency/pricing.

The plans

All prices are in Canadian dollars. Canadian clients add GST/HST for their province.

Plan Month to month Billed annually In short
Growth $1,999/month $1,499/month The essentials of digital marketing, for a trades business that is already up and running
Elite $3,999/month $2,999/month Marketing across more channels at once, and Trades.Agency website design packages at half price
Enterprise $7,999/month $5,999/month Your own dedicated marketing team, priority support, and any website package designed and built at no charge

Nothing locks you in: monthly billing can be stopped on 30 days' notice, and a yearly commitment simply buys a lower monthly rate. The full comparison is on the Trades.Agency pricing page.

For most solo owners, if a plan makes sense at all, it will be Growth. Elite and Enterprise are built for businesses with crews and several service lines.

The break-even sum, step by step

A plan is worth it only if it produces enough extra profit to cover its cost, with room to spare. Here is the sum with Growth on annual billing.

  1. Monthly cost with 5% GST (as in BC or Alberta): $1,499 × 1.05 = about $1,574.
  2. Profit per job: your typical job value minus materials, fuel and other direct costs. Say a job is $900 and $500 of it is yours.
  3. Jobs needed to break even: $1,574 ÷ $500 = just over 3 extra jobs a month.
  4. Enquiries needed: if you win about half the jobs you quote, you need around 6 or 7 extra enquiries a month.
  5. Capacity check: do you have room for 3 or more extra jobs a month? If not, the plan can't pay for itself, however well it works.

Now try it with a smaller job. If your typical job is $300 and $180 of it is yours, you need about 9 extra jobs a month just to cover the same cost. For a one-person business doing short jobs, that may be more than the calendar can take. Our solo marketing budget guide works through three trades in detail.

When a paid plan makes sense for a solo owner

A plan tends to make sense when three things are true at once.

  • Your jobs are worth enough. Larger jobs, such as renovation work, bigger repairs or recurring contracts, cover the cost faster.
  • You have room to grow. Empty days every week, or a plan to take on a helper.
  • You have tried doing it yourself and the bottleneck is time, not knowledge.

If those aren't true yet, the honest answer is to start with the free material. The one-page plan guide and the plain-English glossary cover the groundwork, and the services overview explains what each piece of work involves if you want to do it yourself.

What drives the cost of marketing for a small business

Whatever you spend, and with whoever you spend it, the same few factors push the cost up or down.

  • How competitive your trade is locally. Emergency trades in big cities cost more to advertise than seasonal trades in smaller towns.
  • Whether you pay for ads. Ad spend sits on top of any management fee. Ask anyone you hire how ad spend is billed, and get it in writing.
  • How much exists already. A complete Google profile and a decent site lower the starting cost.
  • How much you do yourself. Owners who ask for reviews, take photos and answer quickly get more from every dollar.

Anything not listed on this page, such as how a specific piece of work is billed, is confirmed in writing in your proposal.

The free first step

An eligible trades business can have a first 30-minute consultation free, whether or not a plan follows. Bring your typical job value, your capacity and where your customers come from now, and we will run the break-even sum with you.

See results from our HVAC work for what the method has produced, read the FAQ for contract questions, or contact us by call, text or email.

Frequently asked questions

Is there a contract?

There is no long-term contract. Give 30 days' notice and you can stop. Choosing yearly billing is the one way to commit for longer, and it lowers the monthly price.

Are taxes included?

No. Prices are in Canadian dollars, and GST or HST is added by province (GST and QST in Quebec).

Is the first conversation really free?

Yes. If your trades business is eligible, the first 30 minutes are on us and have nothing to do with buying a plan. Use them to test whether a plan makes sense before committing.

What if a paid plan is too much for my business right now?

Then don't buy one yet. Use the free guides to write your own plan and run your own review routine, and come back when your numbers support it.

Can I see the full plan details?

Yes. The complete plan comparison is on the Trades.Agency pricing page, which covers the same plans for the whole Trades.Agency family.